TARA PURI

Sculpt Magazine

EDITORIAL DESIGN

Project Overview: The project entails creating a media kit for a magazine of choice including information on the magazine’s mission, target market, editorial content, circulation estimates, and advertising options.

 

Magazine Overview

For this project, our task was to create a comprehensive media kit for a magazine of our choice. Being passionate about fitness, I decided to dedicate my magazine to helping women of all backgrounds and walks of life become healthier and more confident through physical activity.

Skulpt Magazine is based in Toronto and specifically targets young adult women in the area who are striving to achieve a work-life balance. Our goal is to make physical activity accessible, enjoyable, and rewarding for everyone. With a commitment to providing up-to-date information on health and wellness concerns, we go beyond the traditional fitness magazine by featuring compelling narratives of real-life influencers who have achieved tremendous progress through commitment and effort.

As part of the project, I created a media kit that includes valuable information for potential advertisers and sponsors. The kit provides details about the magazine’s circulation, target audience demographics, and the upcoming editorial content for the next three issues. It also showcases various advertising options, including ad sizing and costs, to help advertisers make informed decisions

Error embedding FlippingBook shortcode, please check the flipbook url. (https://online.flippingbook.com/view/913236359/)
Error embedding FlippingBook shortcode, please check the flipbook url. (https://online.flippingbook.com/view/912479978/)
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