This design project for Kome Yogurt focuses on creating two key promotional pieces: fixture signage and a tent card, both reflecting the brand’s simple, Japanese-inspired aesthetic. The fixture signage highlights the vibrant lychee flavor of the yogurt, using a color palette of orange, black, white, and green to reinforce the company’s visual identity. It incorporates a clear call to action with a special $5.99 offer and emphasizes the brand’s commitment to quality, using non-GMO ingredients and local sourcing.

The tent card complements the fixture signage with consistent branding and bold messaging, featuring a catchy slogan to entice customers. It includes informative icons to appeal to health-conscious consumers and educates them about the product’s natural ingredients and ethical sourcing. Both designs work together to enhance customer engagement and reinforce the brand’s dedication to fresh, high-quality yogurt.